by Simon Curtis | Jul 20, 2023 | Uncategorized
Beyond the Pill refers to a paradigm shift in healthcare where the focus is not only on traditional pharmaceutical interventions but also on incorporating digital therapeutics to enhance patient outcomes. Digital therapeutics (DTx) are evidence-based interventions...
by Simon Curtis | Jul 20, 2023 | Uncategorized
Engaging busy physicians continues to be challenging for pharma marketers, as HCPs often have limited time and are bombarded with information from various sources, not to mention even busier schedules post-pandemic. Coupled with WFH and remote access to medical...
